800-825-1330 group1@yahoo.com

View this email in your browser

Subscribe    |      Website    |    ToolBox    |    800-825-1330   |   Email

Infinity Semi-Frameless 1/4-inch Glass Swing Door, Inline Panel & Return Panel

A Basco Infinity semi-frameless panel, door and return panel shower door is the final polished accent for your bathroom. The Infinity series is distinguished by its 6-inch through-the-glass pull handle and quarter-inch thick glass. Available without a centerpost, model 1415NP (no post option) provides a modern look of frameless luxury.

Framed vs. Frameless Shower Doors

Your customers may be deciding between a framed vs. frameless shower door. In our latest blog post, we discuss the differences between Basco’s three frame options and provide some inspiration that perfectly highlights the benefits of each.

Read now

Updated Product Knowledge Presentations

The Trade Pros section on our website has tons of resources for you to learn about our products. We’ve recently updated our product knowledge presentations so you can learn more about our doors and services. Check out the videos on the Rotolo, Coppia, Fusion, Cantour, Infinity, Guardian ShowerGuard and AquaGlideXP, and How to Sell a Professionally Installed Shower Enclosure. 

Watch here

Inspiration Is Everywhere

The Inspiration tab on Basco’s website has many resources to get your customers started on creating their dream bathroom. Our Photo Gallery provides images of dreamy bathroom scenes. You can also find our Roda and Basco eCatalogs highlight all of Basco’s door options with their key design features. Be sure to check out our glass options and metal finishes as well as our Doors and Design blog. 

Check it out

Product Feature – Infinity Bifold

When space is at a premium, but beauty is still important, the Infinity Bifold enclosure proves that less is more. The quarter inch thick glass features polished edges for a beautiful balance of elegance and performance. Available in two standard height options and seven standard width options, the Infinity Bifold features: 

  • 1/4” Glass 
  • Center Pull Handle 
  • Up to 2” of Adjustment 
  • Folds inward/perfect for small spaces
Watch our training video



We have refreshed and revamped our Cycle Gard Literature, which now available on-line. The digital version includes a cross-reference guide and we are currently working to add flow charts and dimensional data. We are waiting on the print version to arrive from our printer, at which time, we will be mailing copies to those of you who have requested it. If you haven’t yet and would like to receive this literature or any other, please let us know. 


Specials Still Going until July 31st!

Visit GroupOne Northeast to view the prices

Competing in the Age of Amazon

February 17, 2020 Mike Price Business management,

Selling professionalism and minimum advertised prices are critical today.
By William Wagner

The age of e-commerce has brought upheaval to almost every sector of the service economy, including the groundwater industry. In fact, it’s changed the very way water well contractors need to define themselves.

These days, consumers can buy parts online from any Tom, Dick, or Harry, which makes it more important than ever for contractors to place a premium on the professionalism they provide.

“Realistically, everyone thought the internet wasn’t going to interfere with their sales channel,” says David Henrich, CWD/PI, CVCLD, president of Bergerson-Caswell Inc., in Maple Plain, Minnesota, and the 2018 president of the<..READ MORE..>


Three Steps to Being More Consistent in Your Leadership

Unfortunately, sometimes motivation isn’t enough. As leaders, we can be really motivated one day, and feel completely drained the next. This pattern will lead to inconsistency. You never know what to expect because you’re relying on emotions to lead the way. You’ll eventually let people down. The ability to be consistent is the reason why some leaders fail and some succeed. It’s the ultimate bridge between beginning and resolutions. Those who can build that<…READ MORE…>

Please visit our website www.grouponene.com to view the June – July 2020 Promotion

Visit GroupOne Northeast to view the prices


WIN a $25.00 gift card for being the first person to answer correctly

Although your prospective customer likes your overall product/service and price, it falls short in some additional benefits. How would you sell them anyway?

A. Ask them why they need those benefits. Most of your customers choose not to have them.
B. Allow them to explain each missing benefit and why they are important so you can find a way to deliver the product/service.
C. Tell them that your price is low because those benefits are not there.
D. Tell them they do not need those benefits.


Line Card

Download the GroupOne Line Card in PDF Here




Copyright © 2020 GroupOne Northeast, Inc, All rights reserved.
Welcome to our Monthly Newsletter Leadership Cafe.

Our mailing address is:

GroupOne Northeast, Inc

955 Buffalo Rd.
Suite 6

Rochester, NY 14624

Add us to your address book

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

Email Marketing Powered by Mailchimp